
Anry is a commerce intelligence engine.
It watches every channel — your site, your ads, everything that brings people to your store — and tells you where you're losing money, what it's costing you, and how to fix it. Then it tells you whether the fix worked.

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1 of 3 doneInstall Shopify App
Done. Receiving since 11:04 this morning; detection is on, nothing to configure.
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The bar at the top. Type @ to point at a page, an ad or a campaign, then press Enter.
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Winter 2026
Ad set: Broad 18-34
CPC looks great, but you’re pushing the wrong audience to your site which is hurting your ROAS.
$5.2K – 6.4K/mo not converting
Susan JonesNextMeta Feed — Marissa Jacket Grey
Score
34 / 100
What it means
Bounce Rate
68%
vs 31% organic
CVR (This AD)
1.2%
vs 2.6% site avg
Wasted Spend
$5.9K/mo
at current performance
You're spending $12.5k a month on this ad and getting $6.6k back. The audience is the problem, and the delivery hours are how it shows up. Broad Interest 18-34 is cheapest to reach late at night, so 40% of this ad's sessions arrive between 20:00 and midnight, when the page converts at 0.9% against a 2.6% site average.
Creative analysis
Marissa Jacket Grey
Your next classy grey jacket for Australian winter
Time-of-day traffic distribution
52% of this ad's sessions land between 20:00 and 04:00, when the page converts at 0.4–0.9%. Only 22% arrive between 08:00 and 16:00, the window where it converts at 2.8–3.1%. The budget is buying the wrong hours.
00-04
12%
0.4%
04-08
4%
0.8%
08-12
8%
3.1%
12-16
14%
2.8%
16-20
22%
2.2%
20-24
40%
0.9%
On-site engagement from this ad
Engagement metrics confirm low purchase intent — not a page problem. Organic traffic to the same page shows healthy engagement, isolating the issue to this audience.
Scroll depth
19%
vs 56% organic
Time on page
12s
vs 44s organic
Click rate
4%
vs 21% organic
Add to cart
1.8%
vs 13.2% organic
0-25%
78%
16%
25-50%
14%
22%
50-75%
5%
34%
75-100%
3%
28%

Aug 22, 2026
CHANGE
Susan Jones
Anry, I’ve shipped the copy changes you’ve suggested for the Winter Campaign.
I’m measuring how the new copy performs
Aug 23, 2026
SNAPSHOTAnry
Thanks Susan! I’ll keep tracking the Winter Campaign and let you know how it performs.
Anry
Great news! Winter Campaign revenue is up 20% since the new copy went live.

Hi Susan, here's your week ☕️
So far, your changes have brought in $47,200.
Revenue · up 10% on last week
Checkout completion · steady since your fix
Meta spend · 12% above your average
Monday 26, August - 9 AM
15°C - Cloudy
Hi Susan, your Monday brief is here ☕️
Nothing is on fire. Two findings need a decision, and the shipping fix from the 3rd is holding.
Number of reports
7
Channels
Combined results
$47,200
Executive summary
Revenue held at $612K while sessions softened 6%, so the mix improved rather than the volume. Paid is the week's real movement, in both directions. Mobile checkout is still the largest leak, now in its fourth week.

Your campaigns
Brand Search — ROAS 4.1, up 0.4. The negative keywords from the 13th are holding and the 14 wasted terms have not returned. One change sits underneath, so it is a clean read.
Summer Dress 2026 — Frequency past 4.2 and click-through down a third in three weeks. Fatigue, not audience.
Reddit — Steady at $410, but landing sessions bounce at 71% where the site averages 43%.
On the site
/checkout/shipping — 63% of mobile Safari sessions leave before payment, fourth week running. The ones who stay convert at 2.4x your site rate.
Homepage — Holding since the July 12 change, with bounce down 2.4 points.
Product pages — Slower this week: 4.1s to largest contentful paint on 4G, hero video loading eagerly above the fold.
What Anry connected
- Checkout breaks within a week of a theme deploy — three of the last four briefs. The pattern is in your release process, not the checkout.
- Editorial creative converts on Reddit and TikTok; product-led creative has never beaten baseline on either, across nine months of watching.
- Your page fixes hold. Audience changes don't: four of the last five drifted back within three weeks. Worth weighting where effort goes.
- AI assistants have named you three weeks running, up from nothing in June. That traffic converts at 3.8x paid and costs you nothing.
Opportunities for you this week
Mobile Safari visitors abandon at the shipping step
$14.2K – 19.8K/mo recoverableFrequency past 4.2 and click-through down a third
$3.1K – 4.4K/mo at current decayPaid sessions bounce at 71% where the site averages 43%
$1.8K – 2.6K/mo not convertingWasted search terms • Brand Search
Creative fatigue • Summer Dress 2026
Paid traffic quality • r/femalefashionadvice
It watches everything.
4 minutes
from install to live data
Install the Shopify app at 11:00 so Anry can track your website — every session, every scroll, every checkout, live by 11:04. Then link Google, Meta, Reddit, TikTok: every channel on one watch, nothing to configure.
Your channels finally talk to each other.
$5.2–6.4K a month
not converting, on one ad whose CPC looks fine
Then the first message lands: where you're losing money, what it's costing, and the fix ready to ship.
You make the move. Anry shows it paid.
+20%
Winter Campaign revenue, since the new copy
Ship the fix and Anry tracks your change from there. A week later you see what moved and what it was worth, so the wins get repeated and the dead ends get dropped.
Every Monday, your whole week on one page.
$14.2–19.8K a month
recoverable, at the shipping step alone
It lands at 9am every Monday: all your channels, each problem priced, and anything worth knowing to start the week.
Who's already using it.
“Our ads were underperforming, costing us about $2,700 a week. Anry spotted two changes: one on the ad, one on the site. We made them, and Monday’s brief showed it worked.”

Nicholas Hoddevik
CEO of apparel brand Kattnakken.
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BUT ANRY GOES FURTHER
Your next strategy
writes itself.
The record Anry starts on day one quietly compounds: every change you made, what it cost, what it earned. A few months in, you're not guessing anymore. Your own history hands you the next move.